WP
Expert

WP Expert offers a quick and easy service that works for business of any scale or scope. – https://wpexpert.com/

Asset 30 1

logotype

Our Logo is key to retaining brand strength. These elements should never be changed. Position, size and color that are not within the palette.

A certain amount of space is needed around the logomark to prevent it from becoming cluttered by surrounding artwork, images, or the edge of a page. Below are the minimum spacings for both logomark and wordmark

Group 738

colors

Use these color proportions in
any layout or collateral design
to highlight the brand.

#D65256
CMYK: 12, 82, 63, 1
RGB: 214, 82, 86

#1B3740
CMYK: 87, 64, 56, 51
RGB: 27, 55, 64

#3C4B51
CMYK: 76, 58, 53, 36
RGB: 60, 75, 81

#3C4B51
CMYK: 76, 58, 53, 36
RGB: 60, 75, 81

#FFFFFF
CMYK: 0, 0, 0, 0
RGB: 255, 255, 255

#F77964
CMYK: 0, 66, 58, 0
RGB: 247, 121, 100

#FEA35A
CMYK: 0, 43, 71, 0
RGB: 254, 163, 90

#FDC56F
CMYK: 0, 24, 65, 0
RGB: 253, 197, 111

typography

The typeface was selected specifically to used throughout web, digital and print design.

Aa

Poppins Semi Bold
(HEADLINE)

Aa

Poppins Semi Bold
(SUBHEADLINE)

Aa

Muli Regular
(BODY)

incorrect usage (logo)

Here are some things you should never do with the WP Expert logomark.

WPExpert_Logo1

DON’T
change the logo color or tone outside the color palette

WPExpert_Logo2

DON’T
stretch, skew or bend the logo in any way

WPExpert_Logo3

DON’T
detach or remove any elements of the logo

WPExpert_Logo4

DON’T
outline the logo

iconography

It is used to represent features, functionality, or content. Icons are meant to be simple, visual elements that are recognized and understood immediately.

Illustration style

An illustration is used to create emotion or give a message. It is expressive in style and doesn’t demand attention.

Frame01
graphics
Group01
Mask group

Favicon

A favicon is a small pixel icon used on web browsers to represent a website

favicon
favicon2

Email signature

An email signature is a block of text at the end of an email which includes professional contact details and company branding.

signature

application

A mockup is a static design of a web page or application that features many of its final design elements but is not functional

img1
img2
img3
img4
img5

assets

Listed below are the links to the assets used by WP Expert.

DOWNLOAD LOGO EXPORTS: CLICK HERE

DOWNLOAD LOGO ANIMATION FILES: CLICK HERE

DOWNLOAD ILLUSTRATIONS PACK: CLICK HERE